Avril launched in April 2012 with a mission to make organic cosmetics affordable for everyone.
We are very demanding about quality: colours are intense, textures are comfortable, fragrances are fresh and delicate, and products have a long-lasting finish. Each product is subject to strict quality controls: safety testing, stability and compatibility studies, control of raw materials and finished products, identification and traceability batches … All these controls ensure product stability and the best tolerance. All makeup products have EcoCert organic certification.
Whenever possible less reduce packaging, resulting in less waste and lighter weight to reduce our environmental impact in transportation. In addition, our organic range is certified by an independent label, Ecocert. It guarantees that at least 95% of the total ingredients are natural or from natural origin, and a minimum 10% of the total ingredients are from organic farming. All products are enriched with nourishing plant oils and high intensity mineral pigments. The main idea behind this collection is to offer high quality, safe cosmetics at very affordable prices so that everyone can enjoy natural makeup without paying extra. Avril bio makeup is easy to apply, long-lasting and offers a great selection of colours. And lastly, in accordance with European regulations, we do no animal testing, whether for raw materials or for finished products.